Nine Chinese couples have weddings in Okinawa ― Internet-based advertising of resort weddings
February 14, 2012 Ryukyu Shimpo
On February 13, at the ANA Intercontinental Manza Beach Resort in Onna, a wedding ceremony was held for nine Chinese couples invited to take part in a tour planned by the Okinawa Prefectural Government (OPG). The ceremony will be broadcast by the Chinese media, which was also invited to join the tour and will be shown on Air China flights to promote resort weddings in Okinawa.
The OPG, the Okinawa Convention and Visitors Bureau, Air China and the Okinawa Watabe Wedding (Naha) worked together to organize the tour. Participants were recruited using the Sina Microblog Weibo, to which they post comments during the tour. The OPG and others plan to make a short movie set in Okinawa in which a popular Chinese entertainer will appear, and then make that movie available for viewing on Weibo.
Newly weds who took part in the tour said, “The sea around Okinawa is the most beautiful we have ever seen in the islands we have visited. We are going to recommend it our friends.”
(English translation by T&CT, Lima Tokumori and Mark Ealey)
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